Branza · September 2026 · Or Eliaz
A profile of Nimrod Rogel
An interview about management, entrepreneurship and life in the Negev.
Article summary
In an interview with Or Eliaz, Nimrod traces his journey from Jerusalem restaurants to entrepreneurship and management in the Negev. Wadi Attir is central: agriculture, hospitality, education and local production within a social-purpose organization.
He discusses systems, work plans, revenue and listening before proposing solutions. His approach to working with the Bedouin community emphasizes learning from people at the project, respecting its identity and developing the organization together.
From the magazine
Original interview in Hebrew. Five available pages: 48, 49, 50, 52 and 53. Page 51 is not included. The quotation above is an English translation.





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